Buffer

Buffer

Buffer is a social media management platform that enables scheduling and publishing content across major networks like Instagram, Facebook, TikTok, LinkedIn, and X (Twitter). It includes an AI Assistant for content creation, analytics for performance insights, and features for community engagement and team collaboration. Targeted at creators, marketers, small businesses, and agencies, it streamlines workflows with integrations and API access.

Marketing
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Added on
Sep 17, 2026
Social media schedulingAI content assistantMulti-platform supportTeam collaborationAnalytics dashboardLink-in-bio toolAPI accessCommunity management
Product information

Everything worth knowing about Buffer

The complete picture — from everyday features to the technical detail builders and IT folks dig for.

Core features

What it actually does

Create
Build your own library of content ideas
Publish
Plan and schedule your content across social media platforms
Insights
Understand your performance and what to post next
Community
Easily engage with your community
Collaborate
Work together seamlessly, from planning to publishing
Technical capabilities
API
Connect Buffer to your agents, automation tools, or build something entirely new
Must watch videos
Buffer's AI Assistant: The Smartest Tool for Social Media Management
1:28
Tutorial1:28
Buffer's AI Assistant: The Smartest Tool for Social Media Management
Learn more: https://buffer.com/ai-assistant Get started with Buffer: buffer.com Join the Buffer community: https://buffer.com/community Follow us on social! Twitter: https://twitter.com/buffer Instagram: https://www.instagram.com/buffer/ LinkedIn: https://www.linkedin.com/company/bufferapp TikTok: https://www.tiktok.com/@bufferapp Facebook: https://www.facebook.com/bufferapp Mastodon: https://mastodon.world/@buffer
'사람처럼' 답하던 AI 배우…즉흥 연기 시키자 '버퍼링' / JTBC 뉴스룸
1:57
Tutorial1:57
'사람처럼' 답하던 AI 배우…즉흥 연기 시키자 '버퍼링' / JTBC 뉴스룸
할리우드의 첫 AI배우가 언론과 인터뷰를 진행했습니다. 눈을 맞추며 자연스럽게 대화하고 자신은 인간의 적이 아니라며 따뜻하게 답변했지만, 즉흥 연기를 부탁하자 한계를 드러냈습니다. 조보경 기자가 보도합니다. ▶ 기사 전문 https://news.jtbc.co.kr/article/NB12317567 ▶ 시리즈 더 보기 https://www.youtube.com/playlist?list=PL3Eb1N33oAXgy3OwZGw-tRvJuy7jsxKYn 📢 지금, 이슈의 현장을 실시간으로! ☞JTBC 모바일라이브 시청하기 https://www.youtube.com/@jtbc_news/streams ☞JTBC유튜브 구독하기 (https://www.youtube.com/user/JTBC10news) ☞JTBC유튜브 커뮤니티 (https://www.youtube.com/user/JTBC10news/community) #JTBC뉴스 공식 페이지 https://news.jtbc.co.kr 페이스북 https://www.facebook.com/jtbcnews X(트위터) https://twitter.com/JTBC_news 인스타그램 https://www.instagram.com/jtbcnews ☏ 제보하기 https://news.jtbc.co.kr/report 방송사 : JTBC (https://jtbc.co.kr)
How I Use Buffer with Claude (Full MCP Setup)
4:02
Tutorial4:02
How I Use Buffer with Claude (Full MCP Setup)
Get Buffer free ► https://join.buffer.com/BQUY3dY ✨ Buffer's MCP lets you connect your Buffer account directly to Claude (or other AI agents like ChatGPT) so you can schedule, write, edit, and save social media posts just by chatting. No more bouncing between your AI tool and your scheduler. In this video, I'll walk you through how I use Buffer + Claude as my day-to-day social media assistant — from checking what's on his schedule, to drafting LinkedIn posts from a few bullet points, to automatically rewriting them for X, editing existing posts in my queue, and saving raw ideas for later. 👉 Set up the Buffer MCP: https://join.buffer.com/wR5YTGp 👉 Try Buffer free: https://join.buffer.com/BQUY3dY Chapters: 00:00 — Intro: Claude as your social media assistant 00:16 — Checking what's on your schedule 01:03 — Drafting a LinkedIn post from bullets 02:12 — Repurposing the same post for X 02:44 — Editing posts already in your queue 03:16 — Saving rough ideas for later 03:43 — Why this also works with ChatGPT and other agents! Have you tried connecting Buffer to an AI agent yet? --- 🔔 Subscribe to Buffer for more social media tips, tricks, and resources for creators, small businesses, and social media managers. ► Get started with Buffer for FREE: https://join.buffer.com/BQUY3dY ► Join the Buffer community: https://buffer.com/community -- 👀 Find us on social LinkedIn: https://linkedin.com/company/bufferapp Instagram: https://www.instagram.com/buffer Threads: https://www.threads.net/@buffer Bluesky: https://bsky.app/profile/buffer.com TikTok: https://www.tiktok.com/@bufferapp Facebook: https://facebook.com/bufferapp Mastodon: https://mastodon.world/@buffer

Who uses it

Real use cases, no hype
Content Scheduling
Plan and automate posts across multiple social media platforms from one dashboard.
Team Collaboration
Manage workflows, assign roles, and approve content with team members in real-time.
Analytics Optimization
Track engagement metrics and use insights to refine social media strategy.
Community Engagement
Respond to comments and messages across all channels from a unified inbox.
AI-Powered Content Creation
Generate, refine, and repurpose content using built-in AI and templates.
API Integrations
Connect Buffer to custom apps, automations, and tools via a robust API.
Link-in-Bio Pages
Create and manage custom Start Pages to drive traffic from social profiles.
What's great
  • Intuitive multi-platform scheduling
  • Generous free tier with AI assistant
  • Seamless team collaboration features
Technical strengths
  • GraphQL API for flexible integrations
  • Extensive third-party tool integrations
Where it falls short
  • Strict post limits on free plan
  • Advanced analytics require paid plans
  • Team features locked to higher tiers
Technical limitations
  • API rate limits can restrict automation
  • Branded reports only on Team plan
For technical folks

The deep-dive specs

FAQ

Includes technical Q&A
Go to your dashboard, select 'Connect Channel,' and follow the prompts to authorize each platform like Instagram, Facebook, or LinkedIn.

Traffic Insights

Monthly Visits

—

October 2026

Growth Rate

0%

vs last month

Dominance

0%

in Marketing

Top Country

—

Top Countries Breakdown

—

Growth Trend

Stable

Traffic has remained stable.

Honest pricing

No sneaky tiers, no “contact sales”

Here's who each plan is actually for — and where the hidden charges might hit.

Free
Free

Users

    Essentials
    $6/mo

    Users

      Team
      $12/mo

      Users

        View Full Plans & Pricing on Buffer

        Official pricing, checkout, and plan upgrades are handled directly on buffer.com.

        Reviews

        What the internet actually thinks

        Data refreshed weekly. No paid placements.

        Trustpilot
        Not reviewed yet
        G2
        G2
        Not reviewed yet
        C
        Capterra
        Not reviewed yet
        Product Hunt
        Not reviewed yet
        COMMUNITY COMMENTS

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